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Marketing Expert

Trivandrum, Kerala, India

Brief Description:

We are looking for an experienced marketing specialist to join our expanding marketing team, who will be responsible for developing and managing all aspects of our marketing activities. You will focus on creating, implementing, tracking, and optimizing our digital, social and traditional marketing campaigns across various marketing channels.

Responsibilities:

Obtain an understanding of our products, and internal standards, and develop strategies to increase the effectiveness in the promotional activities and brand awareness.

Collaborate and assist the CMO in the development and execution of multi-platform marketing campaigns, advertising, promotions, content creation, campaign launches, social media, SEO, and sales.

Researches and analyses a variety of marketing information, including market trends, pricing schedules, competitor offerings, product specifications, and demographic data

Develops new marketing strategies and campaigns based on a detailed analysis of market forces, esp in the UK and Europe

Tracks marketing strategy results closely and creates detailed reports with data analysis and other feedback

Preferred Skills:

2 to 3 years of hands-on experience in marketing in the Software industry

Relevant experience in Digital Marketing such as SEO, Google Adwords, and Social Media Marketing

Expertise in email marketing tools such as Mailchimp,

Exposure to working with CRM such as Hubspot

Hands-on knowledge of content marketing, brand promotions, and multi-platform marketing campaigns.

Excellent written and verbal communication skills

Ability to multi-task, time management with the ability to prioritize tasks.

If you would like to grow your career in the marketing field, and looking for a developing team to learn and implement new knowledge, you are always welcome to send your resume to us.

Interested applicants, can forward their resume to the mail address: career@ibosoninnov.com with the subject line ‘Marketing Specialist’.